landing page old

Hey, we have a $62 gift for you!

Pavlok uses electric shock to help you stick to your resolutions. You can…

  • quit smoking & nail biting
  • lose weight or stick to your workout plan
  • wake up earlier & finish your to-do list
  • eliminate “time wasting websites”
  • and 1000+ more

Interested? Enter your email and we’ll send you a $62 gift to say thanks.

Enter Email & Get $62 Gift


Pavlok doesn’t just track what you do 

It transforms WHO YOU ARE

If there was one thing you could do, every day for a year, who would you become?

Change is hard. We’re held back by distractions, other people, and often ourselves.

But change isn’t impossible. Choose your daily action, and Pavlok will hold you accountable, ensuring lasting success.

A year from now, you’ll wish you had started today.

“We are what we repeatedly do.
Excellence then, is not an act, but a habit.”


How Pavlok Works



 Make a change that lasts.


Research shows that consistency is the key to forming a habit. When you use Pavlok to stick to your goals, you’ll find that they become easier and eventually, automatic.

At that point, use Pavlok to train your next habit and keep up your transformation into a better you.

How Pavlok Works



 Earn Rewards when you Succeed.
Face Penalties if you Fail.

Choose your level of commitment. Pavlok can reward you when you achieve your goals. Earn prizes and even money when you complete your daily task.

But be warned: if you fail, you’ll face penalties. Pay a fine, lose access to your phone, or even suffer an electric shock…at the hands of your friends.

How Pavlok Works



 Choose your daily habit

Pick your action. Exercise every day, be more productive online, learn a new language, wake up earlier — the possibilities are endless!

In the Pavlok app, choose what you want to accomplish. Pavlok will break your goal down into easy, manageable actions. Each day, Pavlok will push you to stay on track and form the lasting habit.

How Pavlok Works



 Real Accountability, Real Results

Willpower isn’t enough. Habit change requires accountability. You won’t have to make the journey alone – Pavlok helps you find a partner or join a team of your friends.

Social support and pressure will keep you on track. When you hit a bump in the road, they’ll motivate you to keep going. Or, they’ll punish you.


Wake Up On Time

What would you do with just one extra hour of time each day? Would you start a business, explore your creativity, or just have some “me” time? The opportunities are endless. But it’s so easy to hit “snooze” and roll over.

Pavlok: Wake Up lets you set an alarm to gently vibrate and wake you up. But, what if you keep hitting the snooze button? Pavlok can deliver just enough of a “jolt” to get you up and running — with adrenaline.


Conquer Distractions, Be More Productive

Pavlok Productive retrains your deeply ingrained “chronic web surfing” habits. In our trial research, we found that a large number of participants have significant trouble getting work done in the face of temptation (e.g. incoming emails, interesting articles, status updates).

The Pavlok app and wristband track your surfing habits. Using a combination of vibration, sound, and electric shock, the wristband stops distractions in their tracks and keeps you focused on your work.

How much would you get done if you stopped wasting time on social media and constantly checking your email? Pavlok can break the bad habit of opening too many tabs and mindlessly wasting your day.

Get In Shape, Stay In Shape

Do you have any friends who run or lift every day but complain when they miss a day? They aren’t genetic freaks – they simply have developed the habit of exercise. For them, it actually requires willpower to NOT work out. Guess what? With two months of daily activity, you’d feel exactly the same.

This might sound crazy, but it’s been scientifically validated. Pavlok Fit uses a powerful commitment ecosystem to help your form this habit. Choose between hitting the gym (measured by GPS), walking 10,000 steps, or running with Runkeeper. Earn rewards when you succeed to keep you motivated.

But the carrot isn’t enough – sometimes you need the stick. Choose your commitment level, and when you succeed, you’ll earn money. But, if you fail, you’ll have a penalty to your Facebook friends. Either you’ll give them your money — or they’ll get to shock you.

Pavlok Success Stories 

David rebuilt his body after surviving cancer and a heart attack.

Justine D.

Habit: Wake Up An Hour Earlier

Now I get up at 7 without pressing the snooze button, do 10 mins of mindfulness meditation, read a few pages of a philosophical or poetry book, and write. These are all habits now!

Daniel D.

Habit: Write 1000 words each day

I’ve been able to write 1,000 words per day consistently. No matter how hard I’ve tried in the past, it was impossible. But the program really works. The best part is, now the habit doesn’t feel like a chore…it’s just part of my life.

Naomi C.

Habit: Sleep at the same time each night.

I have been brushing my teeth 15 minutes before my desired sleeping time as my habit trigger. This encourages me to finish the process and go to sleep. Now, not only am I getting up earlier, but I am also sleeping more and getting better rest!

Anatomy of Pavlok

An accelerometer tracks your steps, activity, and sleeping patterns.

Vibration, sound, and LEDs act as behavioral triggers and notifiers

Pavlok knows when you’re wearing it.

Bluetooth 4.0 conserves battery and connects seamlessly.

A static shock circuit delivers up to 340V of electric current.


Use Pavlok to connect with existing services to deliver the lasting performance customers demand. Any developer can use Pavlok’s open API to increase compliance and improve communication with users. For designers of tracking apps, other wearable devices, digital course producers, or anyone who could use positive and negative feedback to drive stickiness for their service, Pavlok provides a seamless solution.

Unlock your potential

Pavlok ships in 2015 but we are releasing a limited number of prototypes to interested users. Be one of the first members of the Pavlok community and start your transformation.

Pavlok in the news

Keep a finger on the pulse of what’s happening with the Pavlok. Browse through our full listing of articles.


We’ve done the research, tested the theories, and discovered the science behind willpower and habits. Get the free manifesto:

A Behavioral Technology Group Product. Copyright © 2014. All rights reserved.Privacy Policy.


Habits, Technology & Behavioral Change